One of the most challenging situations for startups and businesses is investing time and energy in developing a product, only to find out there’s no interest after launch. Regrettably, this issue is widespread in the business world, with an estimated 95 percent of new products failing each year. A primary reason for product failure is the…
All entrepreneurs can agree that launching a startup is challenging, but equally demanding is scaling it up. Scaling up involves managing both risk and growth—a delicate balance of allocating resources between servicing clients and expanding your business. In addition to that, scaling to a different market can be challenging due to the complexities of understanding…
8 Hiring Tips for Startups Entering A New Market Simon Sinek, author of multiple best-sellers including “Leaders Eat Last”, “Start with Why” and most recently, “The Infinite Game”, said, “The ability of a group of people to do remarkable things hinges on how well those people pull together as a team.” This rings true for…
A Brief Guide on Analysing Market Opportunity for a New Product What distinguishes a good business idea from a bad one? Some believe that it should disrupt existing systems, or be outstandingly innovative to succeed. However, the reality is that the best business ideas with the greatest potential are backed by a comprehensive understanding of the competition,…
The Industry 4.0 revolution has brought new technologies and opportunities for Industry 4.0 companies to the global manufacturing sector. As Europe’s manufacturing hub, Germany is at the forefront of this revolution, with a thriving startup ecosystem offering ample opportunities for startups and small to medium-sized enterprises (SMEs) to enter the market. In 2021, over…
Expanding into new markets is an exhilarating endeavour for startups, but it is one that must be tempered with a great deal of caution and preparation at the risk of wasting time, energy and resources better spent elsewhere. It provides a plethora of benefits, from increasing brand awareness, to gaining access to skilled talents, increasing…
According to a report published by McKinsey in 2020, 75 percent of startups surveyed consider collaboration with corporates very important. However, only 27 percent were satisfied with their relationships. The report also revealed that many top executives in the DACH region consider partnerships to be important, but they too admit that cultivating a successful partnership can…
The increasing spotlight on start-ups in recent years has resulted in many regions upping their game to support and grow many startup ecosystems. Europe, in particular, presents interesting startup investment trends to pay attention to. With the rise and demise of prolific European business empires throughout the ages, and two global wars that have seen…
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